Portfolio Case Samples

SEO Performance & Ranking Results

Simple Before & After Summary of Traffic, Keywords & Rankings

Source: Verified Portfolio Sites
Signals: Search Console & Ahrefs

1. Apex Hotels

apexhotels.co.uk
๐Ÿ‡ฌ๐Ÿ‡ง UK ยท Hospitality & Boutique Hotels

10 boutique 4-star hotels across London, Edinburgh, and Bath with direct booking search optimization.

Before SEO
34,500 visits/mo
  • Rankings: Page 3โ€“5 for core city break hotel queries.
  • Keywords: 1,120 total ranked keywords.
  • Speed: 4.8s mobile load time with 142 crawl errors.
After SEO +311% Growth
142,000 visits/mo
  • Rankings: Top 3 rankings for London, Edinburgh & Bath.
  • Keywords: 4,280 organic keywords (428 in Top 3).
  • Speed: 1.4s fast load speed; 100% passed Core Web Vitals.
Search Keyword Monthly Search Volume Before Rank After Rank Result
apex hotel edinburgh 18,100 / mo #7 #1 โ†‘ #1 Position
boutique hotels edinburgh 14,800 / mo #42 (Page 5) #2 โ†‘ Top 3 Rank
hotels near tower bridge london 9,900 / mo #38 (Page 4) #3 โ†‘ Top 3 Rank
spa hotel breaks bath 6,600 / mo Unranked (>100) #1 โ†‘ #1 Direct
Direct Business Impact: Direct website booking revenue grew from ยฃ86,400/mo to ยฃ374,800/mo, saving ยฃ51,900/month in third-party OTA middleman commissions.

2. Dental Avenue Hospital

dentalavenue.pk
๐Ÿ‡ต๐Ÿ‡ฐ Pakistan ยท Healthcare & Dental Surgery

Premier dental hospital in Lahore (Cantt & DHA). Focused on local patient acquisition and surgical treatment searches.

Before SEO
1,200 visits/mo
  • Rankings: Page 3โ€“4 for root canals, implants, and local dentist queries.
  • Keywords: 95 total indexed search keywords.
  • Local SEO: Missing LocalBusiness schema, no Map 3-pack rankings.
After SEO +466% Growth
6,800 visits/mo
  • Rankings: #1 ranking for best dental hospital and dental implants.
  • Keywords: 410 ranked keywords with 1,420 backlinks.
  • Local SEO: Dominant Google Maps 3-Pack placement across Lahore.
Search Keyword Monthly Search Volume Before Rank After Rank Result
best dental hospital in lahore 3,600 / mo #24 (Page 3) #1 โ†‘ #1 Authority Rank
dental implants lahore cantt 1,900 / mo #18 (Page 2) #1 โ†‘ #1 High-Ticket Lead
root canal treatment cost lahore 2,400 / mo #31 (Page 4) #2 โ†‘ Top 3 Rank
emergency dentist lahore cantt 1,300 / mo Unranked (>100) #1 โ†‘ #1 Instant Inquiries
Direct Business Impact: Organic search and Google Maps now generate over 62% of all clinical appointments and surgical patient inquiries at zero recurring ad spend.